First Annual North American Meetings Industry Day Set For April 2015

The greater meetings and events industry across the United States, Canada and Mexico will join together to host the North American Meetings Industry Day (NAMID). The first-ever event planned for Thursday, April 16, 2015 will bring together industry professionals and showcase the substantial value of meetings, conferences, conventions, incentive travel, trade shows and exhibitions.

Meetings industry organizations and chapters from the U.S., Canada and Mexico will hold events to recognize and celebrate the day, making a powerful statement on value and strength of the global meetings industry. NAMID is inspired by the very successful and 20-year strong Canadian National Meetings Industry Day created by the Canadian Chapters of Meeting Professionals International (MPI). It is a testament to the strength of the industry that the event has grown to be continent-wide.

Meetings Mean Business (MMB), the industry-wide communications and advocacy campaign, will spearhead activities taking place in the U.S. The Convention Industry Council (CIC) in collaboration with MMB will facilitate and support CIC members, chapters and other coalition members and stakeholders in implementing the NAMID strategies and activities.

Toolkit materials will be distributed to meetings industry organizations, chapters, participants and event leaders. The information packet will include suggested NAMID activities, sample materials, campaign collateral and other advocacy information.

Information about events happening across the U.S., Canada and Mexico will be available in 2015.

More information at Meetings Mean Business.

Lead in photograph courtesy of Meetings Mean Business.