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How Can Law Firms Increase Attendance at Events?

Hosting an event can be a great way for law firms to attract clientele, contribute to the local community, and make new connections and partnerships which could benefit them in the future. To find out how you can increase attendance at your events and ensure that they are as successful ...

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6 Ways to Hype Your Big Event Without Straining Your Budget

With preparing, organizing and finding sponsors for your event being a daunting task on its own, marketing itself may take a hit, when resources and personnel are limited. And that’s a trap you need to avoid.  With the information overload online, your event needs to stand out from ...

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Hosting an Important Event on a Budget

Hosting a major event is stressful enough in any kind of context – from a personal to a professional setting. And things can get even messier if you have to deal with the idea of having a very limited budget. It’s not the end of the world though – there is ...

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Four Tips to Keep in Mind for Hosting a Great Event on a Budget

Budgets are often increasingly tight for event planners. You want to create a show-stopping event that everyone you invite will rush to buy tickets for, and create a memorable experience on the day, but a tight budget might be holding you back. It’s something that most event planners today ...

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The Importance of Risk Management in Events Planning

Planning an event requires months of prep-work, with pressure increasing each day. Event planners have a lot on their plate, from liaising with suppliers to organizing the guest list. All of this work means that a failed event inevitably leads to disappointment. Unfortunately, with so many moving parts, an unsuccessful ...

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Top Tips on Marketing your Conferences and Events

Traditional marketing techniques no longer work. Attendees change their identities faster than a chameleon changes color. Today’s postmodern consumer defies categorization, making it a challenge for event and meeting planners to market their projects. In this podcast, Michael Solomon, a professor of marketing, industry consultant and author of “Marketers ...

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3 Online Strategies to Boost Your Event Attendance

Whatever kind of event you are hosting, you need people to attend. This is especially true when the event is open, meaning that you don’t need an invitation to attend, you just need to either buy a ticket or RSVP (depending on the type of event that you are ...

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How to get the best out of a conference

If you have visited a conference lately, you will understand that a conference is an excellent opportunity to meet with others in the same line of work as you. There are many networking and relationship building opportunities, and you need to know how you can get the best out of ...

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